What started out as an average personal tumblr archive full of content borrowed from the web, soon became this girls own little fascinating project in which visuals sharing similar patterns would be selected and then combined into individual spreads, with the purpose of showcasing that everything, is, or can be related in some way. Literally what she sees fashion. This unusual tumblr blog with only half a year in existence, has managed to attract more than 400,000 readers on the lookout for inspiration through visual stimulation. Being a creative herself, and having graduated from the Politecnico di Milano with a degree in fashion design, Bianca Luini always felt that simply reblogging ‘pretty’ images wasn’t enough and from that came a captivating page.
Seriously. Why didn't I think of this?
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